examination

=Exams and Assessment=

Semester 2 Examination
11:30am, Tuesday 24 November, in the Gym. No reference materials permitted.

Revision Exercise
Go to HSC Online's [|Marketing] pages A useful article on [|building value in your brand] through marketing Article on [|brand extension and brand stretching]

Using the above links, answer the following question on the Discussion tab:
 * How does market research help in building the value of brand equity?